Principal Product Designer · Sydney, Australia

I work at CSIRO, Australia's National Science Agency.

I'm a principal product designer specialising in AI & deep tech, with a background in academic research. I design products that domain experts rely on.

Pip Shea
Sydney, 2025
Timeline

20+ years of design & research experience.

2023 — present
Principal Product Designer
CSIRO
2022 — 2023
Lead Designer
CSIRO
2018 — 2022
Lead Product Designer
Victorian Government
2012 — 2018
Academic Researcher
University of Sydney, Monash University, Queen's University Belfast, Ulster University
2010 — 2014
PhD in Media and Communications
Queensland University of Technology
2001 — 2009
Lead UX/UI Designer
ABC
1999 — 2000
Web Designer & Flash Animator
Oven Digital
Capabilities

Strategy, research, and execution across the full design stack.

AI Product Strategy

Shaping what to build and why, using SOTA AI frameworks and deep domain knowledge.

Design Team Leadership

Growing junior designers into confident practitioners and senior designers into leads.

User Research

Academic-grade research rigour applied to product decisions — qualitative and quantitative.

Systems Design

Designing complex multi-agent AI systems that maintain clarity and user control at scale.

Responsible AI

Interrogating ethical risks and operationalising RAI principles in real product contexts.

Domain Expertise

Deep familiarity with scientific, government, and public-sector product contexts.